Yet another industry first has been unveiled by Hurst Plastics, with the launch of the company’s unique concept of digital image printing directly onto glass. The move, which has pushed the boundaries in glass design once again, is set to open up lucrative new sales opportunities for installers and will satisfy the growing demand from homeowners for a truly original front door.
Using the very latest developments in printing technology, homeowners can now cost effectively personalise their entrance way with a high quality and durable glass design of their own creation.
Samantha Kerr, Hurst Plastics’ marketing manager, says: “This development has been inspired by numerous customer requests to replicate photographic images onto glass. It’s a totally new concept and means that people are, for the first time ever, able to truly personalise their door with a superb quality glass design of their choice.
“The homeowner is no longer confined by the standard glass designs which are currently on offer - the only limitation is their imagination. It’s another first from Hurst and we’re proud to break the mould once again and bring something fresh to the industry.”
The process of creating a truly bespoke glass design starts with any high resolution, digital jpeg image, perhaps a shot of a much loved pet, children playing or even a favourite place - the list is endless. Hurst then resizes the image to fit the glass area of the chosen Hurst door panel or composite door design and a printer reproduces it onto the glass.
A very sophisticated piece of machinery, the printer is able to replicate the superior quality and sharpness of the image exactly, be it full colour, black and white or sepia. For the first time ever, it overcomes the problems often associated with using standard film and lead or resin to replicate an image, which can result in an unrealistic or cartoon-like finish.
The UV ink technology used by the printer has a 75 year life-fast guarantee to ensure that the colour is permanently locked directly into the glass and will not fade in the sun. Thanks to a quick set up and printing process, Hurst anticipates that it should be able to turn the designs round on its standard lead times. And of course, the door itself comes with the usual guarantee you would expect from Hurst.